Global Brand Site
Creative Director


el Jimador needed to update their website to better relate to their millennial audience, helping to inspire their drinking occasions and appreciation of the brand’s heritage. The site we’ve developed is a reflection of our enduring brand identity, Mexology, which educates and engages with valued content, while improving brand perceptions and modernising the overall experience.

The fully responsive site features a CMS platform, that will allow seamless content management in the future.
From commissioned iconography to a recipe shoot that brought the cocktails to life, the site has been designed to deliver an evolving platform, that will grow to include third party API, for integrating social content from our el Jimador lovers.



What I did?

Developed and presented ideas to client
Art director of phtography
Directed the design from UX through to build.
C reative Director across all design and build

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