Dynamo TV Youtube Channel
Quite an old bit of work but still one I am proud off and worthy of sharing. Perhaps a very early example of using Influencers 😉 (2010!?)
We added some magic to Panasonic’s first ever Full HD handheld pocket video camera, the TA1, by teaming up with global megastar magician, Dynamo, to create eight weekly videos for the Panasonic UK YouTube channel — dazzling a diverse bunch of celebs such as Tinie Tempah, Ian Brown, Keith Lemon and Rufus Hound.
‘Dynamo TV’ created huge online buzz through social media and an ever-increasing number of blog posts, with Dynamo casting his spell over an amazed audience, who spread the word via Facebook and Twitter.
What I did?
Art director on shoot
Lead UI designer